AMerge Media

Media spending on AAPI advertising is virtually zero when compared to spending for mainstream and other ethnicities.

This opens up lucrative opportunities for advertisers who want to reach a desirable and growing consumer market with higher-than-average discretionary income and immense buying power.

MEDIA SPEND BY ETHNICITY: AAPI IS VIRTUALLY ZERO

COMPARATIVE AD SPENDING IN USA: MAINSTREAM VS AAPI SPEND

Savvy advertisers recognize the purchasing power and influence of the AAPI community.